You know they’re world-class,
so we’ll get them world-known
You send businesses to trade missions/shows
but they don't get the results you were hoping for
You set the stage. You gather companies you think are a great fit. You give them training before they leave. You make connections and you can see the potential of their products. Then they return home with fewer leads than you’d hoped and some even feel… lesser than. You’re scratching your head about how to help them. There’s something not quite right but you can’t put your finger on it.
We help companies look great and speak well as they grow
As a company grows, they need to refine-to elevate- their marketing position to be successful
When a business outgrows its early marketing assets, is expanding to new markets, or adds to its product line, there’s a moment for marketing elevation. A time when a refinement of the marketing position and brand can take them to the next level in sophistication and impact.
Pixels & Pieces Design and Kelford Inc. have created the Marketing Elevation Program for just this moment. Designed as a four-week intensive program, we take businesses in ocean tech, agriculture, food + beverage, and consumer goods through a structured process of Brand Audit—Market Positioning—Asset Development (design and copy) to create a suite of tools they can leverage immediately for trade shows, websites, social media, and sales presentations.
“This program presents an opportunity for any business to ensure that the message they are trying to convey about their products and services is understood as intended.“
What is the Marketing Elevation Program (MEP)?
Results in 4 short weeks
The Marketing Elevation Program is a short program for growing businesses who need to elevate and refine their marketing position. The program consists of a visual brand audit, value proposition exercise (with take away document), and asset development.
This program can be run individually or as a cohort. For cohort structures, there is a maximum of five companies to a cohort. Each program runs for four consecutive weeks. Each week participants will either meet individually with the experts or have assignments to complete. Each week progress is made, tracked, and celebrated. And each week marketing momentum is reinforced for each company, with cheerful support provided at every step by Amy, Leah, and Joel.
“What I liked most about this project was the short delivery times, the tight scope and the focus on improving customer facing language and design. Love the brevity and results. Excellent team!“
“Amy provided straightforward feedback through the brand audit process and easy-to-use tools to help keep us on track and move our brand visuals forward.“
It started in Nova Scotia
The marketing elevation program grew from the Digital Marketing Asset Development Program. Pixels & Pieces and Kelford Inc. worked with Invest Nova Scotia on the program and helped 15 local companies elevate their marketing positions.