Build a brand that inspires

trust & drives

growth

With 20+ years of experience in print and digital design, we craft branding that makes your company look credible, professional, and easy to understand —so customers buy with confidence.

Bubbles and Balms before and after logos

What you see is what they get

Colors, fonts, & icons all communicate ideas and feelings.
Small businesses (and the programs that support them) know that effective visual branding means more sales, more growth, and better results.

An orange and blue logo with mary beaton financial text
A logo with a hexagon and a graph in shades of blue with a green arrow pointing upwards and the text payroll performance on the right

Before: To the naked eye, Mary’s logo looks ok BUT the colours, fonts, and icon she chose weren’t working for her. The icon makes it look like profits are going down- definitely not what Mary wants to say!

After: Mary, is using colour and font psychology to say that it is easy to work with her, that her clients can trust her with their money, that she will get it done for them and they will grow as a result. 

the logo for humble dietitian with arrows pointing to a website, a business card, an ornament and a facebook page

Strong visual branding,
no matter your stage of business

Knowledge & support, at the right time

New businesses need the basics. Fast growing companies need adaptable design they are empowered to apply as they go. We’ve thrown out the “one-size fits all” approach, and help small businesses to be seen wherever they are in their business building journey. Our small business branding services include: 

  • Direct support to small businesses from startup through international expansion, both print and digital
  • Support to economic development and grant program partners to improve program results through strong visual branding for clients
Years Experience
+
Happy Clients Since 2020
+
Shiny New Designs
s

Small businesses

Download my FREE branding benchmarks guide

Program Admins

Read the Case Study

Compare the startup, growth, and expansion stage of business and how each stage has a different set of visual branding needs from a simple logo to colour psychology to brand architecture.

Learn how our Marketing Elevation Program helped InvestNS drive economic growth in their import/export program through strong visual branding and messaging for their clients at a per-participant cost that practically guaranteed an ROI.

a preview of a downloadable case study showing fanned out pages

Small businesses

Download my FREE branding benchmarks guide

Compare the startup, growth, and expansion stage of business and how each stage has a different set of visual branding needs from a simple logo to colour psychology to brand architecture.

Program Admins

Read the Case Study

Learn how our Marketing Elevation Program helped InvestNS drive economic growth in their import/export program through strong visual branding and messaging for their clients at a per-participant cost that practically guaranteed an ROI.

a preview of a downloadable case study showing fanned out pages
"Working with Amy is ... fun! She walks you through a process of great questions so that she can truly understand your business and your goals.
She goes above and beyond in terms of providing you with everything you need to easily use and access the graphics she creates.
I felt heard and respected throughout the process and am VERY pleased with the results." - Mary Jane Copps, Inspire Conversation
"As an entrepreneur herself, I find Amy understands my needs and hesitations without much explanation! She specializes in setting people up to DIY successfully, with confidence!"

- Michelle, LoopIn Events
full colour

Strong visual branding, 5 mins at a time

I send occasional newsletters filled with upcoming events, DIY friendly tips and new courses to help you get the most out of your branding.